THE CUSTOMER IS OUR FIRST PRIORITY
From freelancer to Fractional Marketing Partner
As a startup founder or decision-maker, you’ve likely faced this challenge: finding a
marketing partner who truly aligns with your vision.
I understand this struggle because I’ve experienced it from both sides—first as a
freelancer delivering individual projects and later as part of a startup building
everything from the ground up.
How my marketing journey began
Seven years ago, I started my freelancing career. Since then, I have created marketing
strategies and content that have helped my clients generate over $50 million in revenue.
Check my portfolio and case studies
While the results were great, I often felt like I was delivering puzzle pieces without seeing the full picture.
Was my work driving real growth?
Did it align with the client’s bigger goals?
These unanswered questions prompted me to rethink my role. So, I decided to become
a marketing partner at a SaaS startup.
What I learned from working with a startup
At the startup, everything changed. I wasn’t just working on campaigns; I became an
integral part of the team. I contributed to brainstorming sessions, strategic decisions,
and product development.
One pivotal moment stands out: during a planning session, we realized our messaging wasn’t resonating with customers. Miscommunication was costing us valuable time and resources. I then saw how integral marketing is to a startup’s success.
This experience gave me a deep understanding of startups’ challenges when hiring and
scaling.
From insights to action
Why I started my Fractional CMO brand
Listening to these stories made one thing clear: founders needed more than a freelancer.
They needed a partner—someone who could integrate into their team,
understand their mission, and help them scale strategically.
That’s why I launched my fractional CMO brand. My goal goes beyond delivering
marketing strategies. I align with your vision, solve your challenges, and build a
foundation for sustainable growth.
Why I Do This
Startups are the backbone of innovation, but even the best ideas can go unnoticed without clear and consistent marketing. I’ve seen what happens when startups truly connect with their audience:
Trust grows.
Brands scale.
Long-term success becomes achievable.
My mission is simple: to transform fragmented marketing efforts into a cohesive system that drives real results.
My Approach to Driving Sustainable
Revenue for Your Startup
Empathy First:
I take the time to understand your mission, audience, and goals. Everything I create reflects your vision.
Beyond Strategy:
I craft and execute marketing plans, from SEO optimization to campaigns that drive conversions.
Results That Matter:
Every strategy is designed to improve what counts most; lead quality, conversions, and ROI.
BEBUSINESS
Frequently asked questions
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What my clients say
I work with Paul on the content project for the tech-SaaS product niche. Paul does a superb job researching the relevant and interesting information and testing apps that need to be mentioned in the articles for our blog. The quality of the articles is perfect. Communication is open and client-oriented. Paul is not afraid to test new types of articles and share his personal experience, which greatly benefits our product. I look forward to continuing and extending our cooperation for future projects as well.
We really enjoyed working with Paul. He went above and beyond to try to write what we asked for, given that we weren’t entirely sure what we needed. He had a very quick turnaround and was accommodating with our change requests.
Paul, Thank you for your excellent work on our projects. Your quick understanding of our business goals and responsiveness have been great. The presentation content, website optimization, and marketing materials you created have greatly improved our business development programs. Looking forward to continuing our collaboration
Let’s build something together
Your ideas are bold, your product is innovative, and your vision is ambitious. Let’s
align your marketing with your goals and create a foundation for sustainable growth.
What my clients say
I work with Paul on the content project for the tech-SaaS product niche. Paul does a superb job researching the relevant and interesting information and testing apps that need to be mentioned in the articles for our blog. The quality of the articles is perfect. Communication is open and client-oriented. Paul is not afraid to test new types of articles and share his personal experience.
We really enjoyed working with Paul. He went above and beyond to try to write what we asked for, given that we weren’t entirely sure what we needed. He had a very quick turnaround and was accommodating with our change requests.
Paul, Thank you for your excellent work on our projects. Your quick understanding of our business goals and responsiveness have been great. The presentation content, website optimization, and marketing materials you created have greatly improved our business development programs. Looking forward to continuing our collaboration
I work with Paul on the content project for the tech-SaaS product niche. Paul does a superb job researching the relevant and interesting information and testing apps that need to be mentioned in the articles for our blog. The quality of the articles is perfect. Communication is open and client-oriented. Paul is not afraid to test new types of articles and share his personal experience, which greatly benefits our product. I look forward to continuing and extending our cooperation for future projects as well.
We really enjoyed working with Paul. He went above and beyond to try to write what we asked for, given that we weren’t entirely sure what we needed. He had a very quick turnaround and was accommodating with our change requests.
Paul, Thank you for your excellent work on our projects. Your quick understanding of our business goals and responsiveness have been great. The presentation content, website optimization, and marketing materials you created have greatly improved our business development programs. Looking forward to continuing our collaboration