Digital Marketing Partner for Early-Stage Tech startups, SMEs and Solopreneurs

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OUR SERVICES

Integrated marketing
services tailored for tech startups

Empowering early-stage B2B tech companies with cohesive brand messaging and
results-driven marketing solutions designed to scale.

Schedule Your Free Discovery Call

Map your growth with strategic marketing planning

Success for your startup begins with a clear plan. I’ll help you define your value proposition, craft buyer personas, and establish resonate brand messaging.

Together, we’ll create a roadmap that sets your business apart and drives growth.

What you’ll get:

  • Comprehensive market research
  • Competitor analysis
  • Brand messaging frameworks
  • Detailed go-to-market strategies tailored to your goals.

Build authority with SEO and content marketing

Engage your audience and establish your brand as a trusted leader. I create content that reflects your brand’s voice, drives visibility, and converts interest into action. From SEO-optimized blogs to compelling thought leadership pieces, I’ll position your startup for success.

What you’ll get:

  • Intent-driven keyword research to maximize visibility
  • High-quality blogs, whitepapers, and case studies
  • Content calendars for consistent and impactful marketing

Lead with vision through fractional CMO services

Your startup needs marketing leadership without the cost of a full-time hire. I’ll embed into your team, ensuring your brand message is consistent across campaigns and your marketing aligns with long-term business goals. Together, we’ll create a cohesive strategy that delivers results.

What you’ll get:

  • Strategic marketing leadership tailored to your needs
  • Campaign planning, oversight, and execution
  • Performance tracking with continuous messaging refinement

Transform visitors into customers with conversion-focused website copy

Your website is your startup’s first impression—make it count. I’ll optimize your website’s messaging, structure, and calls-to-action to ensure visitors immediately understand your value and take action.

What you’ll get:

  • Engaging homepages, landing pages, and product descriptions
  • Copywriting designed to engage and convert audiences
  • A/B testing and optimization for measurable improvements

How we can work together in 4 simple steps

Discovery call:

We’ll discuss your goals, challenges, and current brand messaging.

Custom plan creation:

I’ll craft a tailored marketing and messaging strategy designed for your startup’s unique needs.

Execution and support:

From planning to implementation, I’ll ensure your messaging stays consistent and impactful.

Measurement and optimization:

We’ll track progress and refine strategies to ensure every effort drives measurable results.

Why work with me?

Experience:

Over 7 years of B2B marketing expertise, specializing in SaaS, FinTech, and Cybersecurity startups.

Brand-focused:

I don’t just market your product—I craft messaging that reflects your startup’s identity and connects with your audience.

Results-driven:

I’ve helped clients generate over $50M in revenue through strategic, brand-aligned marketing campaigns.

Partnership-oriented:

As your partner, I’ll integrate into your team and help you build a cohesive marketing strategy.

B2B BUSINESS

What my clients say

Iryna MacPaw Way Ltd.

I work with Paul on the content project for the tech-SaaS product niche. Paul does a superb job researching the relevant and interesting information and testing apps that need to be mentioned in the articles for our blog. The quality of the articles is perfect. Communication is open and client-oriented. Paul is not afraid to test new types of articles and share his personal experience.

Melanie NRE

We really enjoyed working with Paul. He went above and beyond to try to write what we asked for, given that we weren’t entirely sure what we needed. He had a very quick turnaround and was accommodating with our change requests.

Amir Impact Technical Resources

Paul, Thank you for your excellent work on our projects. Your quick understanding of our business goals and responsiveness have been great. The presentation content, website optimization, and marketing materials you created have greatly improved our business development programs. Looking forward to continuing our collaboration

  • I work with Paul on the content project for the tech-SaaS product niche. Paul does a superb job researching the relevant and interesting information and testing apps that need to be mentioned in the articles for our blog. The quality of the articles is perfect. Communication is open and client-oriented. Paul is not afraid to test new types of articles and share his personal experience, which greatly benefits our product. I look forward to continuing and extending our cooperation for future projects as well.
    Iryna
    MacPaw Way Ltd.
  • We really enjoyed working with Paul. He went above and beyond to try to write what we asked for, given that we weren’t entirely sure what we needed. He had a very quick turnaround and was accommodating with our change requests.
    Melanie
    NRE
  • Paul, Thank you for your excellent work on our projects. Your quick understanding of our business goals and responsiveness have been great. The presentation content, website optimization, and marketing materials you created have greatly improved our business development programs. Looking forward to continuing our collaboration
    Amir
    Impact Technical Resources